Elevating the old and connecting it to the needs of today
We’re a heritage property development company dedicated to bringing to life spaces and ideas that carry heritage forward to meet the work and lifestyle of Downtown Cairo and Alexandria.
01.
Adaptive Reuse
​The restoration and transformation of heritage buildings into contemporary mixed-use destinations, is rooted in a belief in the importance of architecture in our thriving, contemporary city landscapes. Our practices emphasise respect for cultural heritage and architectural integrity, the cultivation of lucrative and sustainable investment opportunities, and curation of cultural, hospitality and commercial concepts that add maximum value to stakeholders and the community.
02.
Identify investment opportunities that add value to investors and the community
With 3 generations of heritage real estate industry knowledge and involvement, we’ve garnered wisdom and know-how from industry leaders and a diverse range of experts to be able to identify lucrative investment opportunities and successful, sustainable development strategies for significant downtown districts in Alexandria and Cairo.
03.
We envision concepts that foster productivity and engagement
We’re committed to developing modern urban concepts that bring people together and allow them to explore, grow, and thrive through cultivating collaborative life, work, and play experiences.
04.
Strategic concept allocation
We develop and apply concepts according to the neighborhood and the experiential values of the property in order to optimize development and investment outcomes.
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This philosophy is the basis for the creation of a conceptual ecosystem, individual concepts that build on each other to create a network that supports and cultivates a holistic downtown experience.